Need help growing
your brand?

Call Lee at 212.253.7500

or email lee@digobrands.com

Tag : Chiat Day

The A-List Podcast with Jamie Barrett

On this week’s edition of The A-List Podcast, Jamie Barrett calls in to the studio for an inspiring interview with host and DiMassimo Goldstein CCO, Tom Christmann.

Barrett is the Founder and Executive Creative Director at barrettSF, an agency he launched in 2012. Before opening his own shop, Barrett made a name for himself as an esteemed creative, delivering world famous campaigns for many of the most renowned agencies in the industry, such as Goodby Silverstein & Partners, Fallon, Wieden+Kennedy and Chiat\Day.

In this episode, learn all about Barrett’s life before advertising, when he spent one summer teaching tennis and windsurfing in the French Riviera and the next at a boot camp in Virginia. Hear what he learned working under some of the most iconic names in advertising, why he views his job as a glorified hobby, the importance of great account people, and much more. Full episode and show notes below!

Show Notes:

  • [0:00 – 1:27] Intro
  • [1:28 – 12:22] Barrett reflects on his childhood, talks about teaching tennis and windsurfing in the French Riviera, and talks about his experience spending one summer at a boot camp in Virginia
  • [12:23 – 18:15] His time at Princeton University, aspirations of becoming a sportswriter, and the moment he realized he wanted to go into advertising
  • [18:16 – 29:42] Trying to break into the industry, being denied 15 straight times, and the awesome story of the dinner with Pat Fallon and Tom McElligott that landed him a gig at Fallon
  • [29:43 – 36:00] Barrett reflects on many of the amazing mentors he worked under before ultimately leaving Fallon to take a job at Chiat/Day in New York
  • [36:01 – 39:40] His short yet meaningful time at Fallon, and the transition between being a writer and becoming an Associate Creative Director
  • [39:41 – 50:00] Barrett talks about his different experiences at each of the agencies he worked at, and how they all helped shape the creative he is today
  • [50:01 – 53:56] The importance of great account people, the emotional intelligence required of good creatives
  • [53:57 – 1:01:26] Launching his own agency, why he doesn’t shy away from the word “advertising,” and the meaning behind the agency’s tortoise mascot
  • [1:01:27 – 1:04:14] What he looks for in young creatives
  • [1:04:15 – 1:05:24] Outro

“The A-List” is a podcast produced by DiMassimo Goldstein, an inspiring action agency, recorded at the Gramercy Post, and sponsored by the Adhouse Advertising School, New York’s newest, smallest, and hippest ad school. You can subscribe and rate the show on iTunes or listen along on SoundCloud. For updates on upcoming episodes and guests, be sure to like the A-List Podcast on Facebook and follow host Tom Christmann on Twitter

The A-List Podcast: Episode 008 with Rob Schwartz

“Everything is interesting. If you find something boring, then you’re boring”

This week on “The A-List” podcast, host and DiMassimo Goldstein Chief Creative Officer Tom Christmann is joined in the studio by Rob Schwartz, the Chief Executive Officer at TBWA\CHIAT\DAY New York. Before becoming CEO, Schwartz enjoyed a long and very successful career as a creative, winning nearly every advertising award under the sun and spearheading the creative behind some of the world’s most recognized brands such as Nissan, McDonald’s, VISA, and Thomson Reuters, among others. Rob is also the host of his own podcast titled “The Disruptor Series,” for which he interviews people who are disrupting business culture and life.

In this episode, Tom and Schwartz break down the differences and similarities between agencies in LA and New York, discuss the managerial prowess of pirates, and talk about how the position of CEO is still very much a creative role. Full episode and show notes below!

Show Notes:

  • [0:00 – 1:02] Intro
  • [1:03 – 4:12] Rob’s childhood in New York and aspirations of becoming a writer
  • [4:13 – 9:30] Rob’s story of tearing up his LSAT during the test
  • [9:31 – 11:20] Rob’s experience in a leadership training school
  • [11:21 – 15:50] The epiphany that ultimately launched Rob’s advertising career
  • [15:51 – 20:43] Becoming an ad geek historian
  • [20:44 – 26:50] Mentorship and the value of work ethic
  • [26:51 – 28:59] The fear of failure
  • [29:00 – 34:20] The difference between agencies in LA and New York
  • [34:21 – 36:27] Working with supreme talent at Team One
  • [36:28 – 39:20] Catching the eye of Chiat
  • [39:21 – 47:20] The transition from a creative to a CEO and why it’s cooler to be the pirates than the navy
  • [47:21 – 50:17] Rob’s advice to young creatives
  • [50:18 – 52:13] The future of advertising
  • [52:14 – 55:52] Recommended books and “The Disruptor Series”
  • [55:53 – 56:56] Outro

“The A-List” is a podcast produced by DiMassimo Goldstein, recorded at the Gramercy Post, and sponsored by the Adhouse Advertising School, New York’s newest, smallest, and hippest ad school. You can subscribe and rate the show on iTunes or listen along on SoundCloud. For updates on upcoming episodes and guests, be sure to like the A-List Podcast on Facebook and follow host Tom Christmann on Twitter. If you want to be interviewed for an upcoming episode, contact us at AdhouseNYC.com.