The Most Successful DSE Yet!
ExpoNation asked us to boost the number of registrations for this year’s Digital Signage Expo in Las Vegas. So far, we’ve increased registrations and revenue to a record high, and the registrations are still coming in – so this will be the most successful event in DSE’s ten-year history. The campaign went beyond the immediate benefit of seeing new technology firsthand, although we certainly touted that, too. But the real insight of the campaign was that being immersed in an experience like DSE does more than inform – it inspires. It changes your perspective. So you go back to your corner of the world with some new knowledge, but more importantly, some new ideas and new perspectives.