Friday Reads - 10/6/2011 | DiMassimo Goldstein

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Friday Reads – 10/6/2011

A weekly post on some of our favorites from around the Web.

This week’s topic: Steve Jobs

We wouldn’t be us if there were no Steve Jobs. The machines, the experiences, the example… more than anybody, Steve demonstrated what we value, sell and strive to create. The product is 360 degree sensurround inspiration. Every day is an art project and a quest to make our brand and our clients brands a bit more like that. Sun goes up, sun comes down. But the North Star is still there.
-Mark DiMassimo

From the archives: Malcolm Gladwell on the creation of the mouse via The New Yorker. [social_share/]