Make Every Day Earth Day
By James Nieman
Here at DiMassimo Goldstein, Earth Day holds a lot of meaning.
Last year, we hosted a party called the “Night of The Living Shred”. We invited a bunch of our friends over to the agency to shine a spotlight on waste in the advertising industry. We asked them to bring over old presentations, unused ads, and any other old paper they had lying around the office so we could recycle them and celebrate the day while collectively helping to support and protect the environment.
Some of the paper went to our paper shredder, where our amazing Art Director Erica Grau took the remains and used them create a mural that a year later still shines brighter than ever. If you haven’t seen it already, the recap video is worth the watch.
So when Earth Day came around this year, we knew we had to Inspire Action again, except this time, we did it internally.
As an agency, we work hard to create empowering habits, not just in our clients and their customers, but in ourselves as well. That’s why throughout our entire office you will see these beautiful flyers reminding us that every day is Earth Day, and that if you truly want to make a difference, you have to turn actions into habits.
These flyers are here to stay, and we’re going to continue to strive towards making this office as environmentally friendly as possible.
But Earth Day is also a celebration, and we couldn’t help but turn the day into some Social Media fun. Check out our DiMassimo Goldstein Snapchat filter below:
Together, we can make every day Earth Day.