Our Positive Behavior Change Line In the Sand. | DiMassimo Goldstein

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Our Positive Behavior Change Line In the Sand.

For 25 years, we’ve tried to inspire greatness. 

For well over a decade, we have been honing our approach to behavior-change marketing. 

Then, in 2021, we came together and decided, going forward, Positive Behavior Change would be our everything. 

Of course, being a creative agency, we wrote a statement. 

And of course, it is a positive one. Read it here:

If Ever There Was a Time For 

A Positive Statement, 

This Is It.

After more than 25 years of doing well, we all came together and decided to do only good.

We agreed to be guided by a single mission – to help change the behaviors that change lives for the better.

People don’t always do what they know they should. Much of marketing makes it worse. In this industry, too often we have worked on things we did not believe in.

Not anymore. Not here. If we can help anyone eat better, breathe easier, live longer, sleep smarter, learn faster, love deeper, feel mentally healthier, emotionally stronger, or financially more well, then we believe the investment will have been worth it.

DiGo is a community of people with diverse talents all committed to being agents of positive change. We champion the brands that help people make better choices and form more empowering habits. When they succeed, better things happen for us all – individuals, organizations, and the world we all share.

Helping everyone reach their potential is how we intend to reach ours.

There has never been a more important time for a positive statement.

This is ours.