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Tag : opportunity

Game Changing Isn’t Game Winning

We love game changers. They drive the world forward. They are the natural force in national selection. They are the good guys of business. And I want them to win. I want them to end up on top.

But, often they don’t. Because game changing and game winning don’t automatically go together. (more…)

Digo Brands Multi-Tracking

You’ll find this works in most situations. Typically, there is an ideal. It may even be attainable. People may not be clear about how long it will take to get there, but they are enamored of it. Most teams, left to their own devices, will ruminate on this project of getting to the ideal for weeks, months, even years.

On the other hand, there is the attainable. The immediate opportunity. The low-hanging fruit. This is not a bitter fruit at all, but typically a quite tasty variety at the peak of ripeness, and within easy reach. Yet people will sit under that tree and plan for next year’s harvest and let those cherries rot on the vine. (more…)