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Category : Culture

Great Work Wins Business. Great Relationships Keep Business.

We proactively work on relationship building. What are you doing this week to strengthen a client relationship?

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At DiMassimo Goldstein, we put our values in a document we call “The DIGO Standard.” It doesn’t just hang on the walls and sit on our desks and desktops. We use it every day. People who visit often ask for a copy. Here’s yours, and you didn’t even have to ask.


Welcome To The DiGo Beach

Thousands of New Yorkers will escape the city to be liberated by the beach this weekend. We would join them, you know, if we didn’t already have a beach in our 23rd street office.

You heard that right. DiMassimo Goldstein is the only agency in the world with its own beach.

When we said a couple of months ago that we would build a beach in our office, we really meant it. But everyone knows that saying something and actually doing something are two very different things. We’re an agency full of doers. It’s what we’re all about, taking an inspiring idea and putting it into action.

Check out the video below to see how we brought the beach to our Gramercy Park office.

Behind The Scenes #digobeach from DiMassimo Goldstein on Vimeo.

Whether it’s for a nice lunch, a meeting, or just pure relaxation, the DiGo Beach is officially open for the summer. It’s the perfect environment to nurture creativity; a seaside oasis that encourages free-flowing thought. We wanted to build a paradise where ideas could come to life, and we couldn’t be happier with the result.

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To read the official Press Release just click HERE.

 

Promise Wisely And Then Over-Deliver

Make no commitment without consultation. Give clients something they didn’t ask for. Sometimes, deliver ahead of deadline. End a meeting early and give your colleagues, vendors or clients the gift of time.

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At DiMassimo Goldstein, we put our values in a document we call “The DIGO Standard.” It doesn’t just hang on the walls and sit on our desks and desktops. We use it every day. People who visit often ask for a copy. Here’s yours, and you didn’t even have to ask.

 

Design In Context

Take a look through our full design showcase here.

The context is the user’s or the audience’s experience. Design in context. Present in context. Evaluate in context. The first rule of design. And remember that everything we do is design.

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At DiMassimo Goldstein, we put our values in a document we call “The DIGO Standard.” It doesn’t just hang on the walls and sit on our desks and desktops. We use it every day. People who visit often ask for a copy. Here’s yours, and you didn’t even have to ask.

Remember That People Come Here To Be And Do More

Don’t put yourself or anyone in a box. Expect creativity from “account people.” Expect strategic smarts from “creative people”. Expect management smarts from everyone. Collaborate with everyone you can. We all play roles, but if we wanted to be limited by them, we would be someplace else.

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At DiMassimo Goldstein, we put our values in a document we call “The DIGO Standard.” It doesn’t just hang on the walls and sit on our desks and desktops. We use it every day. People who visit often ask for a copy. Here’s yours, and you didn’t even have to ask.

 

If You’re Here, You’re Smart

Don’t hold back. There are no bad ideas or dumb questions. Only the ideas you held back and the questions you should have asked but didn’t.

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At DiMassimo Goldstein, we put our values in a document we call “The DIGO Standard.” It doesn’t just hang on the walls and sit on our desks and desktops. We use it every day. People who visit often ask for a copy. Here’s yours, and you didn’t even have to ask.

 

Take the Word “Brief” Seriously

Let’s not ever make each other guess which part of a brief is the important part. Let’s just include the important pat. Let’s make sure our briefs are simple, compelling and crystal clear. Nothing in an agency is more sacred.

Make the creative teams and our clients partners in the brief. 

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At DiMassimo Goldstein, we put our values in a document we call “The DIGO Standard.” It doesn’t just hang on the walls and sit on our desks and desktops. We use it every day. People who visit often ask for a copy. Here’s yours, and you didn’t even have to ask.

 

Happy Agencies Mean Happy Clients

It’s no secret that working in advertising can be hard. We want to bring our clients the absolute best work possible, and sometimes that can mean working late nights. It’s what we signed up for, and we love it. We love the smile on our clients’ faces when they see the finished product. We love to hear about the winning results. And we love to see that those extra hours really made a huge difference. In the end, it’s always worth it. It makes it so much easier when the work is fun. When the people you’re collaborating with are not just your team members, but your friends as well. We inspire each other everyday, and through that inspiration we are able to create inspiring work. It’s a cycle that never stops, and we’re really lucky to have it. We’re a happy agency, and because of that, our clients are happy.

Life at DiGo from Ericagrau on Vimeo.