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Author: DIGOWorkSection

An Agency That Plays Together Like a Great Band.


The highest compliment an experienced musician gives to another act is to say that they are “tight.” Tight means you can go far and wide together, shifting tempos at lightning speed and responding to surprises, but somehow you are never out of step. You’re a unit, first and always. That’s a great band. That’s the way DIGO is. That’s the way our clients are too. And that’s the way we work together. It’s great to be part of something that’s great to be part of. I think it shows on our faces.

DIGO Brands Reality TV on AMC


New York Times columnist Stuart Elliot writes,

CONTESTANTS on reality competition shows perform tasks like seeking spouses, racing around the world, eating bugs, losing weight, living in houses rigged with cameras and working for Donald J. Trump. A new series is arriving with a contest all its own: wooing advertisers to say yes to campaigns. (more…)

DIGO Brands Broker Advertising

(NEW YORK – May 8, 2012) – Award-winning broker-dealer and futures commission merchant TradeStation, a wholly owned subsidiary of Monex Group, Inc. (TSE: 8698), today launched a new integrated marketing campaign, highlighting its award-winning platform. New York-based brand-building agency DiMassimo Goldstein (DIGO) created “The Proof is in the Platform” initiative, which will feature print, TV and digital advertising along with a strong social media component. (more…)

Don’t Blame Digital.


Learn how to turn your online presence into an analytic guide to making smart marketing choices in an article our colleague Jeff Pundyk wrote for CMO.com.

Jeff has spent his career creating digital content aimed at professional audiences, most recently at management consulting firm McKinsey & Co. Now he’s teamed with DIGO Brands – as you know we’re a full service agency with deep B2B roots — to help our clients use digital to connect with clients, prospects, and recruits in a richer, more sustainable way.

DIGO Brands The Pitch Process


AMC’s new documentary series “The Pitch” features some terrific agencies this first season, including DIGO in Episode 7 scheduled to premier on Monday, June 4th at 9pm. “The Pitch” has spawned a lot of comments within the agency community about the agency pitch process itself. Negative comments. Nasty comments. Prideful, rebellious comments. So, we threw our comment into the mix, and republished it here. (more…)