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Author: Team DIGO

DIGO Offlines Father’s Day

This Father’s Day, we’re looking for an artist who can give the song that made a million dads cry a refresh for the Facebook generation. Are you talented enough to do the job? Visit Offlining.com to enter the contest and find out.

The winning songwriter will get an aggressive P.R. push from one of NYC’s premier public relations agencies. We’ll get your music heard by all the right people (labels, press, blogs, etc). It’s a great way to make connections and get your career going. And maybe even make a difference while you’re at it.

 

DIGO Brands A Boom

We never owned one of these. While CEO Joseph Park was kind enough to offer us shares of Kozmo, now worthless, back then we said, “we’re still figuring out how to make our clients successful, and we don’t have time to figure out (more…)

DIGO Brands The Rapture


Nothing good ever seems to happen without a deadline. So we at DIGO, who build brands and businesses, are grateful to the crackpots out there who periodically predict the end of the world. This way, we get all the benefits of the deadline of deadlines, without having to take the inevitable hit to our brand credibility when it once again turns out that Annie was the better prognosticator, and the sun comes out tomorrow. (more…)

DIGO Brands Housekeepers

Everybody’s talking about Arnold Schwarzenegger’s now more than ten-year-old secret child with a longtime household staffer. The questions that typically come up are how he kept it a secret for so long and what this will do to the Arnold brand and business prospects. No one seems to bring up the housekeepers. Privy to secrets, to valued possessions and to private moments, they are often poorly paid, work long, unregulated hours and have no professional redress.  (more…)

DIGO Brands Never Says “Never”

National Jewish Health in Denver, Colorado, named by U.S. News & World Report as the #1 respiratory hospital in the U.S., is launching a new campaign created by DIGO Brands in New York City.

‘We never say never’ captures the spirit behind the extraordinary commitment and expertise that National Jewish Health brings to the treatment of people with respiratory, cardiovascular, immune and related disorders” says Mark DiMassimo, DIGO CEO and Chief Creative Officer.

“‘We never say never’ is the reason so many things that were once impossible are now routine, and it’s the reason that the intractable, the untreatable, the incurable and the unmanageable are routinely turned around at this leading academic medical center.” (more…)

DIGO Brands Fifteen Years

Royal Honeymoon Rumors Swirl. President Obama At Ground Zero. DIGO Marks 15 Years of helping visionary leaders grow brands and businesses. It’s a big week! We’ve gotten to see a lot of history up close in the past decade and a half. We had a front row seat for the pc goldrush, the first dot com boom and bust, the attacks of September 11, 2001, and the devastating fiscal aftermath, the electronification of the markets, the meltdown of 2008, the socialization and gamification of everything…

Through it all we joyfully hastened the extinction of dinosaur business models while championing the sometimes spectacular rise of new ones.In our first 15 years, we’ve relished the hard work of growing brands, campaigns and businesses. Even more so, we’ve loved building the relationships and credibility that continue to drive us relentlessly forward.People you will admire, will tell you how we committed to their success, then drove ourselves and everyone involved to do what it took to deliver what we promised, and more. People with whom we have been privileged to change the world, either a little or a lot. People who believe as we do, that there is no success without commitment.

So here’s to the next 15 years of Brand. Driven. Growth. Let the adventure continue!